The BC Wood Export Training Program is a series of virtual courses on exporting designed to help Canadian wood product companies drive revenue from international markets. Each course provides exporting best practices around key exporting topics that companies need to understand to avoid exporting difficulties and to succeed at selling outside of Canada.
The core courses cover exporting best practices, selling & marketing internationally, finding good distributors, setting margins & pricing, international logistics and finance. Supplemental courses will focus on entering specific markets such as the US or Japan and current international trade topics of importance to exporters.
The courses are all 2 hours in length, instructor-led but virtual, with a complete set of courses being delivered three times per year, integrated into other BC Wood trade shows and activities. BC Wood members will be able to attend courses at different times of the year based on their schedules and participants who complete all five of the core courses within the year earn a Certificate of Completion from BC Wood.
BC Wood members can also access advisory services and other supports that provide on-going assistance to members throughout their exporting journey. This document provides course descriptions, marketing content and a course schedule for 2023 for use in marketing and promotion of the program.